Thursday, August 30, 2007

Dr Emoto and Those Pictures

I've had many calls from people about who is telling the truth about their water system and its ability to create the famous crystal formation as demonstrated in the movie 'What The Bleep' and created by Dr Masaru Emoto.

In our discussions with Dr. Emoto's Institute manager, he made it clear that Dr Emoto is indeed upset that some people are advertising that their water systems create his unique crystal form, but he does not wish to attract the karma involved with legal action.

The simple truth is that some sellers just use his crystals becasue they know they can get away with it. Other use the images becasue a previous model may have been tested, but the present benchtop model, with formlaic change in their filter ingredients, has not. remember, advertising is a game. It's all about how far the advertiser needs to - and is legally able to - go without recrimination to sell their product. Finally, it always comes down to an ethical stand that needs to be taken by the advertsier.

If you are still not convinced about who really does give you Emoto water, I suggest you contact Lawremce Ellyard, the Australia representative or Dr Emoto's Hado Institute. Lawrence is a great guy and very committed to Dr Emoto's vision. He has also just published a new book on the science behind the crystals which I found fascinating. Lawrence's email is here.

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