Friday, September 16, 2011

Unique Water is Back...

"Unique water" has an interesting history in Australia. Dr Russell Bennett introduced it around ten years ago, it came with a huge splash, then seemed to disappear. What happened? It seems that his success was also his problem. 

He boasted so much about its curative powers – and harnessed some of the best PR people in Australia, that his claims of anything from arthritis to asthma came under the scrutiny of the Therapeutic goods Association. 

And because so much hype surrounded the water, they had to act. Unless he spent the money on a proper TGA approved double blind study, he must not advertise or disseminate any claims about his water. Sales slumped, which is a reflection, if anything, of the incapacity of our buying public to research a product for themselves. If they had, and if they had cross referenced magnesium on the thousands of websites and published scientific studies, they would have understood that this ‘miracle’ water was just simple good science. 

Magnesium is a wonderful and essential supplement, and few people get enough of it.

Dr Bennet became a master at saying things without saying them – walking the thin line of legality where any direct therapeutic claim can bring a million dollar fine and/or jail. So we heard statements such as “There's hundreds if not thousands of people out there who swear by it and call it all sorts of fancy names like ‘miracle’, ‘magic’, and ‘the fountain of youth’, where he got his point across but never said anything himself.

His website alluded to the benefits as well, but at best it was hard to understand and probably reduced sales rather than grow them.

Now he has taken the plunge, and completed what is described as a ‘proof of concept’ trial. This isn’t the sort of trial that would have been demanded of him. It’s a trial to demonstrate clinical efficacy with a small number of strictly selected patients. Its objective is basically to provide what the industry calls ‘early evidence’. It isn’t ‘bankable’ in that it can’t be really used to back up a healing claim because it’s too small.

So Dr Bennett is, in my opinion, being very, very careful in what he says, while still hawking the association that may – or may not – exist between the trial’s findings and his water. The trial found that regular consumption of his water caused – or may have caused – he can’t legally make a claim yet – a rise in blood albumen levels in subjects. The report from DataPharm, the testing company, is here, and it makes encouraging reading,

To quote: “The trial has shown has also shown that drinking several glasses of water daily causes blood magnesium levels to increase even if the water contains negligible amounts of magnesiumIf the water contains supplemental magnesium and bicarbonate, the increase in blood magnesium is greater and there is also a trend toward stabilisation of parathyroid hormone levels. Urine acidity decreases in these participants suggesting an effect on the body’s overall acid-base balance. Increased blood magnesium was also associated with increased albumin in the blood, an important blood protein which the body uses as a transport mechanism for entities such as thyroid and steroid hormones. These factors have major health implications, particularly for an ageing population.”

But before we all get excited and order pallet loads of the stuff, let’s be very clear here. We are talking about water with a tiny amount of magnesium bicarbonate.  It’s no secret that drinking water with magnesium in it is good for you.
  • The W.H.O. has already declared this to be true.
  • The National Research Council of the US has published a report on a trial which found a positive correlation between areas where the local water supply contained magnesium and bicarbonate and low premature death rates in the US population.
  • There are many more similar studies from around the globe.

So why should we buy magnesium salts in a plastic bottle of water? Why not add magnesium to ordinary water?

The success of Dr. Bennett's water, I believe, lies in its marketing.

Put a product in a bottle and it looks more powerful than a pill. Make people believe it is ‘unique’ and you are employing one of the biggest marketing techniques in the business: scarcity. get the word out in places your market sees it; current affair TV, magazines, newspapers.. 'old' media. Appeal to a market that isn’t wellread in health matters and it will be as easy as catching those sheep Dr Russell first observed back in Monaro, ACT so many years ago. 

You see, the product appeals to people who ache. People who ache are old. Older people generally speaking do not comb the internet to check facts. They haven’t been on the long self-educational journeys their more media-savvy kids have. So they are easy to sell to.

“Here. Just Drink this. It's only water.”

As I read the press release I was looking closely to see whether any direct association between drinking the water and better health had been claimed. It had not. It said that the water increased certain internal parameters, and those parameters were associated with certain health conditions. 

The question I would raise, is: “What did you hear when you listened to the report.” If someone asked you what it’s all about 5 minutes after the video, I’m guessing that your summation may sound like “A new water that has been proved to have anti-ageing properties.”

So let’s assume that everything is kosher, and everything suggested is true. It is very good news that drinking 1.5 litres of water a day will improve your health. And yes, those who drank tap water did not have the same effect so we can certainly say it is the magnesium in the water.

Last week, Gabe Hunninghake, my US associate, sent me a swag of scientific reports on the efficacy of alkaline mineral waters from laboratories all over the world. (See them here) So we are not talking about anything unique. Here in Italy natural springs have been ‘healing' Romans of aches and pains for over a thousand years. My good friend Dr gerry Brady recommends a slab of San Pellegrino to people with arthritis and gout.

So if the water works, why do we have to have it in environmentally disastrous, carbon unfriendly, high food miles plastic?

And why do we have to pay so much for a bit of magnesium surrounded by water? Let us assume that a 600ml bottle costs $1.50. Drinking 1.5 litres per day will cost you around $4, or $120 a month.
What is the alternative? Buy an AlkaStream alkalizing antioxidant water filter and attach it to your tap. A replacement filter costs $130 and it lasts for six months. This usage rate is based on four people using it at around 1.5 litres per day so the per person cost of having magnesium water on tap is $5.41 a month.

If you want to give the plastic bottled water to everyone in your household of four, you are up for $5760 per year plus the disposal of (assuming you buy the 1.5 litre bottle) 2,190 plastic bottles.

Your cost for replacement filters for a year, on the other hand, will be $260.. a saving of $5500 or $105 per week!

Does the AlkaStream do what the bottled water claims to do? We are in the same legal minefield as the good Doctor, so we are not able to make any claims. We simply suggest you do your own researchgood place to begin might be www.waterfyi.com, the alkaline water industry’s foremost research blog, and see what they say. It could save you a lot of money, and save the world a lot of empty plastic bottles.

Thursday, September 15, 2011

Study shows millions of Americans get sick every year from contaminated water


WASHINGTON — Most people judge water on how it looks, but just because it looks OK does not mean it is good to drink, according to a press release.
Studies done on contaminated groundwater show millions of Americans get sick every year thanks to waterborne viruses, parasites and bacteria in our water today, stated the release.
“One of the biggest myths about water is that if it looks good, smells good and tastes OK, then it is safe to drink,” said Larry Wardell, who writes for H2olabs.com, a provider of water distiller systems that supplies truly pure distilled water. “Unfortunately, that is not true. Many of the pollutants in our water cannot be seen, tasted or smelled, and frankly that makes them even more dangerous because we have no warning. We just assume that it is safe because it has been through a filtration plant. Filtration plant or not, your water is not safe to drink. Pretty much the only way to ensure you do have safe water is to use water filters.”

The New Alkaline Diet courtesy of me.

I've just spent the day writing about 'The New Alkaline Diet'. With luck, it will ruffle many feathers. Love to know what you think.



The New Alkaline Diet
The concept of an alkaline diet has been around for many years. Fundamentally it suggests that we increase consumption of alkalizing foods and reduce our consumption of acidifying foods. There are many charts and sites on the web saying basically the same.
So why hasn’t the theory become mainstream?
My theory is that any ‘diet’ is only as good as
(a) its promoter and
(b) its ease of following.
And frankly, an alkaline diet isn’t easy to follow.

Think ‘Popeye’ and you get the general idea.
I have been studying alkaline diet theory for over a decade. I’ve read and followed every website, book, diet and strategy I could find. I can say that just under age 65, I’m very healthy and that decade – one in which I saw many of my old friends ageing rapidly – has seen less age-related change in me than any friend I know. So in one sense it has worked.
But I need to be very honest here. I don’t follow the alkaline diet conscientiously. In those ten years I did eat mountains of fruit, (acid in the form of fructose) bread (acid in the form of carbohydrates) and yes, meats (acid in the form of protein). So although I can point to my alkaline diet as a contributing factor to my present wellbeing, a skilled debater could equally argue that I am well because of the fruit, the bread and the meat... of yes, I forgot the wine and coffee!
In that decade I have also closely observed hundreds of people attempting the alkaline diet, and I have yet to see one who can honestly say he or she adheres to it.
There is another important factor which I will expand on later. In those ten years I have constantly consumed alkaline ionized antioxidant water. It’s my firm belief that the antioxidant effect of this water may have been the deciding factor in how I have resisted ageing when my friends have not.
My partner Cassie has seen her health improve over the ten years on an ‘alkaline diet’ and alkaline ionized water, but she never reached good health. She has been plagued with recurrent Irritable Bowel Syndrome since I knew her, and candida rears its ugly head every time she loses ground with her struggle with IBS. In her efforts towards health she has become an amazing researcher and has tried almost everything to heal her stomach and lower bowel permanently. She would have long periods of relative health, usually coinciding with close control over her diet, then stress, or a breakout with my on a special occasion would send her back again into pain, constipation and more.
So we can say that our alkaline diet helped us ‘clean up’ the foods we chose, but can we say it gave us radiant health? No, we can’t.
In my profession as alkaline consultant I saw many cases like ours, and with the maturity of experience, slowly gave up on the idea that one health regimen works for everyone. I particularly remember Sandra, a qualified nutritionist, who came to us when we conducted our own trial of the effect of alkaline ionized water on people with arthritis, gout or rheumatism. Sandra was plagued with pain in her arms and joints, and strictly followed the alkaline diet to no avail. She enrolled in our trial out of utter desperation. 30 days later, drinking alkaline ionized water daily, her pain was gone.

This was not an isolated case. I saw dozens of different reactions to the alkaline diet, which finally made me accept that everyone is an individual with complex and varied reasons for ill health, so to say that any modality will fix them is well.. amateurish enthusiasm.

Before we give up on the alkaline diet, let’s do a quick recap, because many people have real misconceptions about what it is.

Our body needs reserves of both acids and alkalis. Acids come in the form of the vast majority of foods and are almost completely burned up during metabolism to give us energy. Alkalis are in some foods in very minute amounts, as inorganic minerals calcium, potassium, magnesium and sodium (some others to a lesser degree). 

Here is where people get confused. We are not trying to eat more alkaline foods than acid foods (foods containing, on balance, more of one than the other). We are attempting to do two things:
  1. (Reduce our intake of acid-containing foods – simply because most of us don’t need so much and because what we don’t metabolise turns into metabolic acid and is stored in the body.
  2. (Increase the intake of foods that, after metabolism, leave us with more alkaline minerals to support the alkaline buffer in our blood and to repair and regenerate our skeleton.

The classic example every alkaline diet advocate refers to is the lemon. Stick a pH test probe into a lemon and you’ll see it is strongly acidic. But drink lemon juice (also highly acidic) and your body will burn up the acids in energy creation but leave the alkaline minerals in what some people call ‘alkaline ash’. This alkaline residue forms the basis of your body’s body building, anti-inflammation program, immunity and much, much more.

Here is a link to my own alkaline food chart. I originally designed it as a wall chart and it’s still available here in this form, but I realised that I actually wanted to give this information to anyone seeking it, and so i made it a free download. It’s a very popular download, but as I mentioned, i am yet to see many people really strictly adhering to it. Like every diet, it’s great on paper and reduces in possible effect the more we ‘cheat’.

If there is one thing I have learned about diets, it’s that unless faced with imminent death, everyone cheats. Most will deny they are cheating to your face, which, after some probing, I realised was caused by actual unconsciousness of binge eating. Diet scientists are already aware of this and many a clinical trial is flawed to the core by cheating participants who lie.

In June 2010, Cassie was once again affected by serious candida. She had done the diets, tried every darn probiotic yet invented.. she had even spent a very large sum at the famous  centre For Digestive Diseases where she had healthy faecal matter  with its own new internal micobia introduced to her cleansed bowel. Radical, yes, but it does work for many people. However, $5000 later it had no effect on her.

I mention this only to let you see that she was very, very determined to get well. One day she came across a site called beescandida.com. Bee was a 76-year old lady who had suffered for many years just as Cassie had. Like Cassie she had embarked on a search for answers . her site attracts over a million visits per month and she advocated a very ‘non-alkaline’ diet that challenges the whole diet industry. 

Before I go further.. the essence of this article is that no-one has the total answer for everyone, and having restated that, I can say that Bee isn't right on everything. It seems to me that today we all have to take responsibility for discerning what is best for us and discarding that which we feel less clear about.

She says that candida is a natural response to an unnatural diet, namely carbohydrates. The body, says Bee, had to use what it had to try to maintain a healthy balance against the massive excesses of carbohydrate in the modern diet. In it infinite wisdom, it let candida loose on the carbs, gobbling and chomping away, and of course, breeding up in the process.

Stop consuming  carbs, says Bee, and you will eventually return candida to its correct balance in the body. And what does carbohydrates include?

Bread. Fruit. Even some vegetables, especially root vegetables. Wine. Beer, all grains and anything made with grains.

The 'food' no-one needs reminding about is sugar. Sugar, fructose, galactose, maltose, glucose.. they are all sugar. Carbohydrates from the short list above also break down in the body to sugar. Sugar is also acid. It’s the ‘daddy’ of all acids. Powerful and potent, it invades us and changes some very basic and important functions of the body.

So if you are serious about an alkaline diet, let’s see how you do reducing everything from that list above to as close to zero as possible. If you do, you’ll be massively changing the balance of acids and alkalis in your body, not by increasing the spinach or kale you eat, but by adjusting at the other end; at the acid end of the seesaw.

Open any textbook on diet and you’ll see the advice to balance your intake between carbs, proteins and fats, with the advice to reduce fats as much as possible. Carbs, we are told, are an ideal source of long term energy release with no ill effects. Yet let’s take a quick look at the biggest carb eaters on the planet: USA. America’s diet is killing them. They have epidemic diabetes, epidemic obesity, cancer, underwritten by an almost manic hunger that is never satisfied. Low fat is the biggest failure in dietary history – as again, seen in America.

Fats, of course, are lipids, and lipids are acids. Fats are the bad kids on the block, and everyone ‘knows’ that they are bad. So what could fats tell us if allowed to speak for themselves? Perhaps they would say:
  • I am the most efficient energy source you consume.
  • I am your heart’s primary food.
  • I am what every cell wall in your body consists of.
  • I regulate your hormonal system.
  • I can make you feel full without eating massive amounts of carbohydrates.
  • I raise your good cholesterol level.

Of course, in the family of bad kids on the block, there really are some bad ones. All polyunsaturated oils taken away from their natural source, certain mono-unsaturated oils as sold in your supermarket, like Canola, and yes, there are more.

The good kids include all animal fat, butter, uncooked olive oil and coconut oil. “What!?” I hear you cry. Animal fat? Yes, animal fat.

Here’s the simple truth. We can get everything we need for energy from the good fats. They convert to energy more cleanly, (less processing and stress on the liver, less strain on the gall bladder)  they convert more fully, they only convert to sugars when needed, and.. wonder of wonders, they satisfy your hunger in a way carbs will never do, which makes them better weight reduction participants than all carbs and sugars.

So.. why do we all believe that fats are bad? There’s a huge backstory here and no-one explains it better than Gary Taube, scientist and writer of Good Calories, Bad Calories. Gary has singlehandedly dismembered the research on fats and carbs. He has challenged flawed papers that have been presented to us as truth with the help of corporate America (Big Food) and if you check his blog you’ll see what happens to people with the courage to challenge the dominant paradigm. There are others in increasing number s, all with the same message. Cut out carbs as much as humanly possible. Substitute fats. Stay on the diet and see the effect.

I’m sure you’ve noticed by now that a fat loaded diet actually substitutes one form of acids (lipids) for the other (sugars). But because carbs are the antagonist, the cause of so much illness including but far beyond diabetes and candida, and because there is no denying that we need acids to convert to energy, our choice between the two forms of acids is a critical one. By switching to fats, we ‘clean up’ our acids and burn them far more efficiently. And now we can support our acid/alkaline balance as we had planned to, with dark leafy greens, green drinks and alkaline ionised water.

The problem I had in accepting that fats were the good kids on the block was centred on my acceptance of the dominant paradigm. I’ve written in some detail about the campaign by Monsanto in the US to stop the consumption of dairy and coconut oils. It’s stunning to learn that such a huge change from saturated fats to polyunsaturated fats was a cleverly managed PR exercise with millions and millions of dollars as the reward for the participating companies. But it’s even harder to actually give up the fear that their campaign has instilled into us through repetition over the years.

On her website, Bee counsels that the only way back to health from candida overgrowth is total abstinence from carbs. It’s fascinating to watch correspondents on her bulletin board attempt to bargain with her, using every possible reason to keep hold of their ‘little treats’. I have observed for many years that sugar is seriously addictive, and so it’s common to hear dieters on her site talk about  detox, or the serious mental blockages they see in themselves as they begin to ‘clean up’. Bee says that you need to be on her diet for a month for every year you have been sick. She stresses over and over that although she calls it Bee’s Candida Diet, it is actually a diet for everyone.

Bee’s site carries many, many stories of radical health improvements. What she doesn’t offer is scientific proof, but as mentioned before, Gary taubes’ book fulfils this area more than adequately. I will offer one recent scientific study of mice that gives you an idea of what we are talking about here.

At the British Columbia Cancer Research Centre, scientists implanted various strains of mice with human tumour cells or with mouse tumour cells and assigned them to one of two diets.

 The first diet, a typical Western diet, contained about 55 percent carbohydrate, 23 percent protein and 22 percent fat. The second contained 15 percent carbohydrate, 58 percent protein and 26 percent fat. They found that the tumor cells grew consistently slower on the second diet.

There’s more. Mice genetically predisposed to breast cancer were fed the same diets and almost half of them on the Western diet developed breast cancer within their first year of life while none on the low-carbohydrate, high-protein diet did. See it here.

Only one on the Western diet reached a normal life span (approximately 2 years), with 70 percent of them dying from cancer.
Only 30 percent of those on the low-carbohydrate diet developed cancer and more than half these mice reached or exceeded their normal life span.

For those of you interested, Dr Jay Wortman has also worked with indigenous populations using similar principles and has even made a video of it. He also has a blog that documents his own progress but also some of the resistance he finds to his newfound knowledge.

I was lucky. Living with Cassie, who worked very hard to remain strictly carb free, I supported her and did the same. She had more negative symptoms to begin with, I didn’t, but I was very surprised to see the one health challenge I have – Benign Hyperplasia of the Prostate – improve dramatically over six months of diet. Cassie too experienced better and better ‘gut’ health. We continued to drink our alkaline water and continued to eat our dark leafy greens. We saved pots of money by giving up the local carb-crazy restaurants, choosing to cook wonderful home meals. We both experienced an almost magical increase in the enjoyment of the food we ate, combined with satiety – being ‘full’ on less food.

Prostate cancer is, as we all know, far too common in men of my age, so one wonders why, when  a study of mice bred for prostate cancer showed a slowing in tumour growth, a followup human study was not begun. Perhaps it was because getting a  man of my age to drop his ‘little pleasures’ just seemed to hard.

In line with my earlier observations, our close friends who had had longterm health problems saw how well we were doing and asked what had happened. We passed on the diet, they began it, began to get well, and when we moved overseas, gave in to carb temptation. One is now suffering from CFS, another is undergoing another soul-searching rationalisation for her ill health, and the other, as always, lies about her ‘treats’ and at the same time complains that the diet didn’t work.

I can’t judge them. The diet seems difficult when we look at it from our toxic carb-addicted mind, but once we began, supported by our alkaline staples, a whole new way of looking at food emerged. We loved our food because we really, really tasted it! I would burst out in rapture at a simple mouthful. Cassie would moan in ecstasy over a simple dish. Because I have now experienced how good it can be, I am looking from a new mind/body vantage point, and absolutely understand why my dear friends can’t seem to stay on the diet. We are all addicted to carbohydrates! Sugar hair-triggers the insulin response in our blood because we never stop snacking on a ‘little something sweet’. Our adrenals wear out shrieking with panic as yet another massive dose of acidic sugar dumps on our system like a dumptruck in our driveway. And yet, like the drug addict, we rationalise it away as our ‘right to choose’, or ‘what keeps me stress-free’ or ‘that’s just how it is, what can I do?’.

Some attempts have been made to study humans on low carb. Here’s a link to a crazy German study of totally desperate cancer patients. The only people allowed to be enrolled were those people who had completely run out of options; virtually at deaths’ door. They also used some suspect ‘bad kid on the block’ oils including hempseed and linseed as fat sources, plus soy protein as well as animal protein. In short, the study is so mixed up one wonders what they would achieve or how they would interpret those results. The good news is that for five patients who were able to endure three months of carb-free eating, the results were positive: the patients stayed alive, their physical condition stabilized or improved and their tumours slowed or stopped growing, or shrunk.
 
The new alkaline diet isn’t really new. We  still advocate all of the good greens, but we do NOT advocate fruit. But the big change is from carbs to fats. Our greens and our alkaline water support our good fats as they re-energise the body and heal our sugar-drug habit. We drink alkaline ionised water because we have learned that many of our alkaline foods actually bind essential calcium, thus making it eaten but unavailable. Alkaline ionized water gives us those essential alkaline minerals plus an abundance of antioxidants in the form of free hydrogen, supporting our body’s regeneration, immunity and self-healing.

There is ample documented scientific evidence in the form of peer reviewed studies that show the beneficial effect of drinking alkaline water. So we cover all bases with the new ‘Acid and Alkaline Diet’-  good acids in the form of good fats, good alkalinity in the form of dark greens and alkaline water.

But what about protein? Doesn’t protein up the levels of uric acid, and isn’t uric acid the cause – or one of the causes – of gout? Gary Taubes had to drop a chapter from his book ‘Good Protein Bad Protein’ because of the size of his work, and he recently released this missing chapter here. To quote in part:
“Because uric acid itself is a breakdown product of protein compounds known as purines – the building blocks of amino acids – and because purines are at their highest concentration in meat, it has been assumed for the past 130-odd years that the primary dietary means of elevating uric acid levels in the blood, and so causing first hyperuricemia and then gout, is an excess of meat consumption.
The actual evidence, however, has always been less-than-compelling: Just as low cholesterol diets have only a trivial effect on serum cholesterol levels, for instance, and low-salt diets have a clinically insignificant effect on blood pressure, low-purine diets have a negligible effect on uric acid levels. A nearly vegetarian diet, for instance, is likely to drop serum uric acid levels by 10 to 15% percent compared to a typical American diet, but that’s rarely sufficient to return high uric acid levels to normality, and there is little evidence that such diets reliably reduce the incidence of gouty attacks in those afflicted.(4) Thus, purine-free diets are no longer prescribed for the treatment of gout, as the gout specialist Irving Fox noted in 1984, “because of their ineffectiveness” and their “minor influence” on uric acid levels.(5) Moreover, the incident of gout in vegetarians, or mostly vegetarians, has always been significant and “much higher than is generally assumed.” (One mid-century estimate, for instance, put the incidence of gout in India among “largely vegetarians and teetotalers” at 7%.)(6) Finally, there’s the repeated observation that eating more protein increases the excretion of uric acid from the kidney and, by doing so, decreases the level of uric acid in the blood.(7) This implies that the meat-gout hypothesis is at best debatable; the high protein content of meats should be beneficial, even if the purines are not.”
So it appears that protein in the form of meat may not be the problem we as alkaline diet advocates thought it was. A former 12-year vegetarian, I now eat more meat than ever before, along with a large supplement of coconut oil which reversed my early onset Alzheimers’ symptoms. (see video) having said that. I eat less meat per meal than I may have done earlier in my life because, simply, I’m not as hungry as I was on a carb-dominant diet.

Judging on past experience, I expect a strong resistance to the idea that we can be healthier eating meat, fat and dark greens than a balanced carb diet. I’m not interested in arguing it out because I have done the work and with Cassie’s help, satisfied myself that this new paradigm is a radical new method of dietary acid/alkaline balance, rather than the original concept of swinging to alkaline away from acids.

Ian Blair Hamilton

Go here to learn more

Tuesday, September 13, 2011

New Kid on the Block

I'm always glad to see people attempting to spread the word about alkaline lifestyle, and this new bulletin board aims to do just that. Take a peek. It's small now but....

Sunday, September 11, 2011

Got Gout? This will educate you more about gout than six visits to a specialist.

Gary Taubes, author of that superb book, Good Calories, Bad Calories, gave the author of The Four Hour Week permission to post his unpublished last chapter of his book, all about gout, on his blog.

If you or anyone you know suffers from gout, pass on this post. They'll thank you for it.

Skip the video and go straight to the Chapter. It's excellent. Here's the link.

Saturday, September 10, 2011

"Mineral" Water

Here in Italy there is a titanic struggle, and it's evidenced every time I visit our local supermercato. I watch as Italian mothers line up to check out, and yes, the 'brown death' is there.

Brown death. C___ Cola. Concentrated sugar and acid. Totally unhealthy. But how have they penetrated the bastion of good alkaline mineral water, Italy?

According to fellow traveller Dr. Gerry Brady, the strategy has been sensationally successful.

Gerry says that the multinationals trying to break into the Italian general beverage market were faced with one major problem. Italians know and accept that alkaline mineral water is beneficial for health. They have known it ever since Romans journeyed over 100k from Rome into the hills of Umbria to the source of these springs. The benefits are written into their history. They have known it since the Romans built the world's most sophisticated netwoork of clean mineralised water aqueducts to supply every citizen with unlimited free alkaline spring water from faucets in every street. They have grown up with it. It is their culture.

So when such a belief has so much currency with a 'market', what is the best strategy to sell them an inferior product? I was only 19 when Camel cigarettes advertised 'Not a Single Case of Throat Irritation Due to Smoking Camels.”. A baldfaced lie, but it secured them a sizable market share.

So faced with a superior product, what do you do? First you work out carefully what you may or may not say legally. Then you tailor your story... and then you put it out there.

Oligominerale from an Oligopoly*
Ever heard the word "Oligominerale"? Of course not. In Italian it began appearing on water bottles filled with Coca Cola company supplied filtered tap water. It means 'trace minerals'. Gerry explained that the big C___ Oligopoly used whatever was required to spread the word that excess minerals in your drinking water cause high blood pressure. 

It's not hard. Italians are avid newspaper consumers and TV watchers, and it's common to see full page ads for water companies extolling the virtues of their water. So when ads and sponsored articles began appearing saying it was better to choose 'Oligiminerale' water because trace minerals were not as bad as higher content mineral waters, the relatively unsophisticated general market bought it, hook line and stinker.

The marketers are, as we all know, master manipulators of public perceptions. Once the idea that the 'old nasty' high mineral water were bad for you, it was like a whole paradigm of Italian life blown out the window. The water that had occupied a place on every dinner table was suddenly the enemy. And, as predicted, the 'Oligo's' took its place.... PLUS ordinary C___, the Brown Death, began leaping off the shelves into shopping trolleys that had previously held a six-pack of San Pellegrino.

*As an aside.. an 'Oligopoly" as defined by Wikipedia is:
"..a market form in which a market or industry is dominated by a small number of sellers (oligopolists). The word is derived, by analogy with "monopoly", from the Greek á½€Î»Î¯Î³Î¿Î¹ (oligoi) "few" + Ï€ÏŒÎ»ÎµÎ¹Î½(pólein) "to sell". Because there are few sellers, each oligopolist is likely to be aware of the actions of the others. The decisions of one firm influence, and are influenced by, the decisions of other firms. Strategic planning by oligopolists needs to take into account the likely responses of the other market participants."

How apt.. a Freudian slip perhaps by C___ strategists, or is it just a poke in the eye wit.h a sharp stick?
Using the word that describes them to slash their way into a local market.


The Bottom Line..

Does higher mineral content in water cause health problems? Gabe Hunninghake, my counterpart in AlkaStream USA, did a little research.
Here's the result. Make up your own mind.

And for anyone interested in Italian water requirements, here's another Wiki page but you'll need to use Google Translate.

Friday, September 9, 2011

'Bound' Calcium?

I take my hat off to Rob Thomas at www.WaterFYIhttp://www.waterfyi.com/uncategorized/healthier-reverse-osmosis-systems/. He is a master researcher and puts things down in ways most people can understand. That's why his latest article entitled "Healthier Reverse Osmosis Systems" really got me going when he quoted the following:

“Plant-derived foods that contain the chemicals oxalic acid or phytic acid inhibit calcium absorption by binding the mineral in your intestines. Bound calcium cannot be absorbed. Foods that contain a high concentration of oxalic acid include spinach, collards, radishes, beet greens, amaranth, carrots, lettuce and sweet potatoes. Concentrated amounts of phytic acid are found in nuts, seeds, beans and whole-grain products”.

Let it seep in for a  minute.. it is saying that many of the staple vegetables that comprise an alkaline diet.. spinach, collards, beet greens, actually bind ingested calcium so it can't be taken up. So to me that means that a straight alkaline diet may have a problem in that it does the opposite of what we want it to. Uh Oh.

His article dispelled another marketer's myth - that you cannot take up inorganic minerals. Supplement makers have been riding this one all the way to the bank for years, but it's simply untrue. You can, and do take up inorganic minerals every time you drink a glass of mineral water. that's why alkaline ionised water does such a good job at getting that (relatively) small requirement of alkaline minerals topped up in your body. It's delivering inorganic minerals.

Definitely worth a read!
Learn more about alkaline water in your home here

Sunday, September 4, 2011

Over-Alkalising?

Here's a question I got recently.

"What I am curious about is, can you cause alkalosis by drinking a high alkaline water? One of the demos suggests to drink water with a pH 9.0 and the only reason tap water is at 7.0 is not a health reason but to prevent erosion of pipes and comparing it to what it is doing inside our bodies.  So, could drinking the higher pH be water be beneficial or drinking too much be detrimental? Because what if someone who doesn't eat right and not enough fruits and vege's, could this help? What about those who do eat right? Could it be harmful?"


Ionised water may have a  high pH but it is seldom overloaded with alkaline minerals. Consider this: the only minerals the water ionizer has at its disposal are those in the inlet water. So at most, you will receive double the quantity of alkaline minerals coming into the unit. A water ionizer splits water based on the minerals in the water. Acid minerals exit via a different path and alkaline via the drinking water outlet.

Proof of what I say is easy. Pour a glass of alkaline ionized water and test the pH. Leave the water for a day and do it again. The hydrogen ions created in the process will have left the water and entered the atmosphere and the minerals alone will be left. The 24-hour test result will be far lower.

 
Now compare this glass of water to the pH of your source water and you'll see only a slight increase .

So alkaline ionized water (from a good water source) isn't laden with alkaline minerals, it's laden with life-force in the form of hydrogen ions.



The only time I've seen excess calcium in ionized water is when the water authorities have been overdosing the water with lime. This only happens in extreme conditions such as drought where the reservoirs become concentrated homes to all sorts of parasites etc, so the chlorine has to be increased to kill them. Then, of course, the lime (calcium) is increased because the chlorine is too acidic and will corrode copper pipes.

Monday, August 29, 2011

Please help NOW

What would YOU do if you woke up one morning to the news that not one but a number of carcinogenic chemicals had been detected in your drinking water? I care about water. I love water. I believe in the 'sanctity' (for want of a better word) of pure water. That's why I'm signing the petition against fracking in Australia. Do you care and want to make a difference? This petition on the Getup website has the power to change pollies' minds and allow our beautiful country to continue to be one of the last clean places on the planet. (Go to the link below.)

Here's Debbi's story;
Carcinogenic chemicals have just been detected in 5 water bores around the QLD town of Dalby. Debbi (pictured with her daughter) is a young mother from the area.

"When my son first started developing the headaches, we thought he had a tumour. We were just so scared. He had CT scans and everything and it was all clear. Then we started looking into impacts of coal seam gas development as they had just started drilling in our area and - the headaches, the nosebleeds, skin rashes that some people in the area have - it's all consistent with what other people are experiencing. 

We know a local lady who lives within 200 metres of a gas well. She and her son both became quite ill - they were even passing out. Her young son's the same age as my boy and he was bleeding from the nose as well as the ears. This got us thinking as well as researching the impacts, because it was at the same time as coal seam gas came to our town, Tara. It's just scary. A lot of people won't come forward because they're worried about repercussions from the people working in the industry, so they wont speak out. 

I've written letters, I've told the Premier personally -- they are all not interested. There are too few of us here to get the Government's attention. Together, we can show the Government that people right across the country are appalled by the impacts of coal seam gas. That's why I'm asking for your help. 

Please join me and other locals in signing this petition to tell the government to stop this industry, stop it now - you can't replace people, don't let my kids and other families get sick. 

In the past 2 years the industry has drilled 11 gas wells within 3 kilometers of our house. They plan to turn our area into a fully developed gas field - thousands of wells, spread across the area 750 meters apart. It could happen anywhere: coal seam gas reserves have been found right across the country and the industry is moving in at a breakneck pace. 

When they are drilling, we can't sleep. You can hear the droning of the drill rig from inside my home over the sound of my five noisy children. When they drill, there is a sulphury-rotten egg smell in the air and sometimes you get a metallic taste in your mouth. 

Coal seam gas mining has already made our property unsellable. Nobody wants to live in a gas field. I don’t want to live in a gas field. We believe this industry needs to be stopped. We'll do whatever it takes to stop it but we need your help. "
Sign the petition now.

Thursday, August 25, 2011

The Italian Cure

Spending a few days with an ex-Doctor was a real boost to my alkaline philosophy in many ways, some of which I trust I can share in this article. 'James' has been retired now for a few years and travels the world with Jane, his wife and partner. We've known each other for some years and share a fascination for all things alkaline, simply because we've been been privileged to see how alkalizing actually supports people's return to health. It's also great because I get the doctor's perspective and it very often sheds light on their perspective. 

Let's face it.. doctors are humans too and they get a real 'bum rap' from so many people on the net simply because it'sa easy. They don't react, they don't sue you if you say doctors hate people getting well.. but what about what the doctor says?

Doctors are not the medical establishment, doctors are not pharmaceutical companies. Doctors are not necessarily drug pushers. Doctors are individuals just like you and me.

James is a huge advocate of Italian water. he says that its high alkaline calcium and magnesium levels make it the best water in the world. Indeed, in my own experience the Italians also take their water very seriously, including exporting it all over the world.

A story James told me let me know just how much he believes in the water. He had a neighbour who had, for some unknown reason contracted not one but many 'layers' of unusual health problems. "I had to look some of them up in a book to see what they were!' said gerry. His neighbour was a typical Aussie.. drinking too much beer, smoking, eating processed food and too much of it, with little if any care for consequence. When he approached James he had been getting steadily worse even after a string of specialists had put him through every test imaginable.

I need to say that James is not what I'd call a run of the mill doc. He takes pride in being the best doctor he can be, and uses all the tools he has at his disposal. He told his neighbour in no uncertain terms that as far as he could see he was going to die, and then asked him, quietly and clearly, if he was willing to follow his advice. 

I emphasise 'quietly and clearly' because James told me that one of the most powerful healing tools he uses is 'suggestion' - also known as autosuggestion, sometimes known as hypnosis. His method is simple. Speak very slowly, no more than 3 words at a time, and then with a big gap, then another three. This technique establishes authority and breaks the patient's inner self-monolgue. It is, he says, extremely affective, and he made sure his neighbour saw him as his last appointment of the day so he could spend enough time with him to give him plenty of 'suggestion'.

Of course, he also suggested what he would suggest with any patient; lay off the beer and cigarettes, exercise regularly, rethink your diet.. and drink at least a DOZEN BOTTLES OF SAN PELLEGRINO water a week! "I tell them they should buy a water ionizer, but if they can't, or won't, I tell them to drink San Pellegrino." said James.

The finale to the story is that after being treated by a veritable chorus line of doctors, his neighbour got well with James. Was it the suggestion that allowed James to change the man's mind about his own health? Was it the dietary changes? Was it the exercise? Or was it the San Pellegrino?

He told me this story because we  were discussing miraculous healings. He says that the witnessing of miracles by ordinary doctors is far, far beyond the incredibly low healing instances of places like Lourdes, and he chose to discuss this case as an example of what could have been seen as a 'miracle healing'. He was very firm that these instances really have nothing to do with him, but that they occur far more frequently than most people imagine.

Here in Italy we don't have our own water ionizer and so we do drink San Pellegrino every day. We live only minutes from San Gemini, a spring that was known in Roman times to heal gout and arthritis. It makes me wonder if because Italians have grown up with the belief in the healing properties of their natural waters, they automatically reap the benefits, much as James' 'suggestion' exercise instils a belief in the authority a nd power of the doctor. 

The answer is irrelevant. Alkaline water has a history of healing longer by far than the whole history of allopathic medicine.

So what's it to be? A case of San Pellegrino every week? Or your own alkaline water system, for around $0.02c  a litre? It's a no-brainer wiith a historical pedigree that's hard to beat!

Sunday, August 21, 2011

E-Coli in... Abu Dhabi? Rangoon? No.. Scotland!

2000 Scots are boiling their water tonight as three communities have been warned of an E-Coli outbreak in their local water supply. Honestly, I thought Scotland would be too cold for E-coli!
Check the story here.

It goes without saying that good water system management would never allow this to happen. But sadly, as local utilities, like the rest of us, suffer cutbacks in funding, the robust health systems of old are whittled down pound by english pound. The question becomes simply how long we think we can live safely without robust home water filtration protection.

Thursday, August 4, 2011

It's in your Genes, Son

WASHINGTON: Israeli researchers trying to unlock the secret of longevity studied a population of Ashkenazi Jews who have lived to at least 95 and found their eating and lifestyle habits are no better than those of the general population.
In fact, men in the long-lived group drank slightly more and exercised less than their average counterparts.

The findings are published in the online edition of Journal of the American Geriatrics Society.

''This study suggests that centenarians may possess additional longevity genes that help to buffer them against the harmful effects of an unhealthy lifestyle,'' said the senior author, Dr Nir Barzilai, the director of the Institute for Aging Research at Yeshiva University's Albert Einstein College of Medicine.

The study involved 477 Ashkenazi Jews aged 95 to 122 who were living independently. Three-quarters were women. All were enrolled in a study aimed to uncover the secrets to longevity.

Ashkenazi Jews were chosen because they are more ''genetically uniform than other populations, making it easier to spot gene differences, the study said.
The elder group had similar habits in terms of height-weight ratio, smoking, exercise level and diet as similarly matched people in the general population.
Data on comparison subjects came from 3164 people who were born about the same time as the centenarians and were examined between 1971 and 1975.
Twenty-four per cent of long-living men drank alcohol daily, compared with 22 per cent of the general population, while 43 per cent exercised regularly compared to 57 per cent.

The longer-living group was less likely to reach higher levels of obesity. But researchers cautioned that the older set's secrets are not a good fit for most.
''Although this study demonstrates that centenarians can be obese, smoke and avoid exercise, those lifestyle habits are not good choices for most of us who do not have a family history of longevity,'' Dr Barzilai said.


Read more: http://www.smh.com.au/world/secret-to-long-life-in-genes-not-lifestyle-study-suggests-20110803-1ibnn.html#ixzz1Tz1OMZ2G

Wednesday, August 3, 2011

Detect growths using your I-Phone

Is there any limit to what you can do with an I-Phone? At age 64 my regular visits to my skin specialist makes me realise how dumb I was as a teenage surfer with Scottish skin. 'Things' are popping out all over. 
Now with an I-Phone all you need to do is scan a growth to get a report.

So now I don't have to go to the doctor to freak out over the big 'C'.

Isn't is just great?

Tuesday, July 5, 2011

Dentists dummies


Just look at this. It's a dentistry trainees' dummy.

Why is it that all these sort of things seem to come from Japan? And note how they achieved the lifelike skin and mouth material. They went to people who know: sex doll manufacturers!



I understand that they have the best of intentions but.... just take a look at the sex doll maker's latest innovations. Don't they seem a little er... young?

Here's the report..

Don't say you weren't told...

This report on the EFSA, which is the body that is responsible for assessing European health claims is disturbing to say the least. Sure, I can relate to a body of scientists as this is supposed to be taking scant notice of people like you and me, no matter how many signatures are on our petitions.

But when I see them taking no notice whatsoever of scientists who have spent most of their working lives proving what they are talking about, those conspiracy theories appear more real.

And of course, Australian authorities have already agreed to become a part of the Codex system from which this stems; the only reason we haven't taken it up is New Zealand's insistence on getting more information before making their decision and signing on to a Trans-Tasman treaty. God bless the Kiwis. 



Here is the report that disturbed me. Tell me what you think.